Instagram launches test to make ‘like’ counts private for some Canadian users

Users will be able to see the like counts on their upload, but will be concealed for others

A feature which Instagram is testing is to show how users see “likes” is shown in a handout. Instagram is launching a test in Canada this week that will make the ‘like’ counts on posts private for some users. (THE CANADIAN PRESS/HO-Instagram)

Instagram is launching a test in Canada this week that will make the “like” counts on posts private for some users.

A spokesman for Facebook, which owns Instagram, says a select group of Canadian users will have the number of likes and video views removed from their Instagram feeds, permalink pages and profiles.

READ MORE: ‘Don’t let my pictures fool you’: B.C. Instagram star talks mental health to 200K followers

The spokesman says users involved in the test will be able to see the like counts on photos and videos they upload, but the number will be concealed on other people’s posts.

He says those in the test group can still see a list of people who liked a post, and for all other Canadians, it will be business as usual.

He says the test, which is currently limited to Canada, is part of an effort to encourage users to focus on the photos and videos being shared, rather than how many likes they receive.

The spokesman described the trial as exploratory, but noted that Instagram doesn’t always roll out features it tests.

The Canadian Press

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

B.C. firefighters only responding to most life-threatening calls during COVID-19 pandemic

The directive comes after province spoke with paramedics, fire services, according to top doctor

Northern Health ready for COVID-19 surge

Health authority confident with inventory of ventilators

‘An extra $220 every 90 days’: B.C. patients pay more dispensing fees due to prescription limits

Kelowna woman says it’s outrageous to charge for refills every 30 days

Businesses advised to prepare for federal, B.C. COVID-19 assistance

Canada Revenue Agency portal expected to open next week

Skeena Bulkley Valley MP calling for halt on sport fishing licenses to out-of-province fishers

Bachrach and Courtenay-Alberni MP Gord Johns co-signed the letter to the Minister of Fisheries

240,000 Canadians applied for emergency benefit on morning it opened: Trudeau

Canada Emergency Response Benefit provides $2,000 per month

Bars, cannabis sector eligible for $40B credit program from government bank

Applicants must go through their own banks to access the program

Immunocompromised community call for more options to get groceries during COVID-19

One woman has decided to build a greenhouse to ensure she is able to access food throughout pandemic

Emergency aid portal opens Monday, cash could be in bank accounts by end of week: Trudeau

Emergency benefit will provide $2,000 a month for those who have lost their income due to COVID-19

Education, not enforcement: B.C. bylaw officers keeping a watch on physical distancing

A kind word, it turns out, has usually been all people need to hear

COVID-19: Hospitals remain safe for childbirth, say Vancouver Island care providers

North Island Hospital has been asked to share its perinatal COVID-19 response plan

Canadian cadets to mark 103rd anniversary of Vimy Ridge April 9 virtually

Idea of Captain Billie Sheridan in Williams Lake, B.C. who wondered what to do in times of COVID-19

Most Read